Aufin

Brand Identity | Materials | Website

CHALLENGE

Aufin is a financial BPO company. The client wanted it to be presented as a little robot conveying the message that it would become a company cell with the ability to be anywhere.

SOLUTION

The solution was brought in a casual way, in order to send lightness to the financial environment and the chosen colors were also not ordinary for the market in question. Lower case writing also reinforced the message, the idea that you can count on Aufin anywhere!